Iowa Alumni Magazine
Print Advertising

The award-winning Iowa Alumni Magazine is mailed six times annually to 56,000 members of the University of Iowa Alumni Association. You'll find our national advertising rates below. If you are a nonprofit or educational organization, please contact our advertising representative for details of special rates that may apply.

Advertising Sizes

1/6 page

2 5/16 x 4 13/16 inches or 14 x 29 picas

1/3 page, square

4 13/16 x 4 13/16 inches or 29 x 29 picas

1/3 page, vertical

2 5/16 x 9 3/4 inches or 14 x 59 picas

1/2 page

7 1/2 x 4 13/16 inches or 45.5 x 29 picas

2/3 page

4 13/16 x 9 3/4 inches or 29 x 59 picas

Full page without bleeds

8 x 9 3/4 inches or 48 x 59 picas

Full page with bleeds

9 x 10 7/8 inches or 54 x 65.5 picas
(Add 1/4 inch on all sides for bleeds)

Back cover

9 x 8 5/8 inches or 54 x 52 picas

Size Requirements:
Magazine trim size is 9 x 10 7/8 inches or 54 x 65.5 picas - add 1/4 inch on all sides for full bleed advertisements. No premium charge for bleeds. Live area is 8 1/4 x 10 1/8 inches.

SOFTWARE: Mac or PC versions of Adobe Illustrator, Adobe Photoshop, and InDesign are accepted. PDF files are acceptable in print quality output with all fonts converted to outline or embedded.

DELIVERY: Provide a CD or DVD clearly labeled with advertiser's name, return address, and issue date, as well as a completed copy of the contract, a final proof, and a list of all contents including fonts.

SIZE: Ads must be provided in accurate size (see specific sizes above). Full-page ads need 0.25 inch (1/4") bleed. Keep live area 0.375" (3/8") from trim all around.

COLOR: Specify colors as CMYK at 300 dpi. Pantone colors will not print properly and MUST BE CONVERTED to CMYK process.

ARTWORK/PHOTOS: USE TIFF or EPS files (no JPEGS). Save four color images as CMYK. B/W and color images should be scanned at 300 dpi and line art at 600-1200 dpi.

FONTS: Provide ALL fonts on disk (both printer and screen). Open-Type fonts are preferred. Include fonts linked to Illustrator files or convert type to outline.

PROOFS: A color-correct proof copy is required for all ads. We will attempt to color match on press as closely as possible to what is provided. If no color proof is provided, color matching cannot be carried out. ADS WILL RUN AS THEY ARE SUPPLIED. We will not be responsible for any misprinting of your color ads without a color-correct proof.

Iowa Alumni Magazine is not responsible or liable for errors or for ads prepared improperly. Ads are preflighted before being placed and we will make every effort possible to make sure ads run correctly. Any files that require manipulation, corrections, or repairs are subject to production charges. The advertiser will be notified of incorrectly prepared ads.

National Rate Schedule

SIZE

INSERTIONS

B&W

4-COLOR

1 page

1
3 to 5
6

$1,400
$1,320
$1,250

$2,050
$1,945
$1,845

2/3 page

1
3 to 5
6

$1,180
$1,125
$1,060

$1,790
$1,700
$1,610

1/2 page

1
3 to 5
6

$970
$920
$870

$1,530
$1,450
$1,375

1/3 page
(square or vertical)

1
3 to 5
6

$750
$715
$675

$1,270
$1,205
$1,140

1/6 page

1
3 to 5
6

$540
$510
$485

$945
$895
$850

inside front cover

1
3 to 5
6


$2,825
$2,685
$2,545

inside back cover

1
3 to 5
6


$2,310
$2,190
$2,075

back cover

1
3 to 5
6


$3,215
$3,055
$3,000

Deadlines:

Issues

Reservations for
Ad Space

Camera-Ready
Artwork Due

Mail Date
February 2009
 November 25, 2008 December 18, 2008 February 6, 2009
April 2009
 February 5, 2009 February 19, 2009 April 3, 2009
June 2009
 April 2, 2009 April 23, 2009 June 5, 2009
August 2009
 May 28, 2009 June 18, 2009 August 7, 2009
October 2009
 August 6, 2009 August 20, 2009 October 2, 2009
December 2009
 October 1, 2009 October 22, 2009 December 4, 2009
February 2010
 November 24, 2009 December 21, 2009 February 5, 2010

For further information, please contact Vicki Jennings at 800/IOWALUM (469-2586), or 319/335-3981, or e-mail her at vicki-jennings@uiowa.edu.